Articles by "online shopping"
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 Mobile money payments are one of the most inovative technologies in Africa . They stand a great chance to take the online shopping experience to another level.



Since the introduction of E-commerce, payment has been a challenging aspect in the online shopping circle. Since you won't be meeting with the merchant one-on-one to do the payment, there's, therefore, the need for a virtual means of payment to ease the process.

VISA and MASTERCARD have been the main means of online payment before the coming of PayPal, American Express, Cryptocurrency, and other alternative means of payment. But as days go by, the number of internet users increases and e-commerce too is on the rise, with an estimated $7.8 trillion by 2025.

But the e-commerce market is still under-exploited, especially in third world countries like in Africa, Asia, and Latin America where it is difficult to own a bank account, talkless of a Master or a Visa card to use for online shopping. Even PayPal is also not available in these areas, making it underexploited for e-commerce.

It was so until the creation of the mobile money system in which you can store your money in an electronic wallet, and use it to buy or transfer to another user with less stress.



So what is Mobile Money?

Mobile money is a technology that allows people to receive, store and spend money using a mobile phone. It’s sometimes referred to as a 'mobile wallet' or by the name of a specific service such as mPesa, EcoCash, GCash, Tigo Pesa, Momo, Orange Money, and many more. There are more than 270 different mobile money services around the world, especially in Africa, Asia, and Latin America. 

Mobile money is a popular alternative to both cash and banks because it’s easy to use, secure, and can be used anywhere there is a mobile phone signal.

How Mobile Money Works

Mobile money is a service that stores funds in a secure electronic account, linked to a mobile phone number. In most cases, the mobile money number is the same as the phone number, but not always. Mobile money is often provided by the same companies that run the country's mobile phone services and is available to both pre-pay and contract customers.

The service allows users to store, send, and receive money using their mobile phones. They can buy items in shops or online, pay bills, school fees, and top up mobile airtime from their phone. They can also withdraw cash from authorized agents.

If the user wants to pay a bill or send money to another user, they simply select the relevant service from their phone’s mobile money menu, enter the recipient’s mobile money number, the amount to be sent, the security pin, and then validate. It’s really as simple as sending a text message.

The benefits of mobile money to e-commerce is that almost anyone with a mobile phone and a valid sim card can have a mobile money account(which is not the case with other payment methods). It’s so accessible, which makes it extremely useful in more remote parts of the world, where there aren’t any banks or the process of having a bank account is back-breaking. 

There's much users can do with a mobile money account, like receive, store, spend and send money all from the account on their mobile phone with little or no charges, and it can be sent to any part of the world. With this, it is easier for users to shop online and pay with their phones, rather than going through all the various processes to acquire a bank card.

If this method of payment is adopted by the E-commerce sector and other major economic powers like the USA, Canada, and greater Europe, it has the potential to triple the Global spendings on E-commerce in the next 10 years. 

With Africa having the largest youthful population and internet users which is relatively under-exploited by the E-commerce market, and with a greater majority of its population using Mobile Money, it will be a boom in the e-commerce sector if they accept mobile money payments.

It is eminent that with the trend of things, in the nearest future people will be looking at the best way not to have human contact. So the Global adoption of Mobile Money will be the ultimate. And in the next 10 years, almost everyone is expected to be using mobile money for shopping, payment of bills, receiving payments, etc. This trend will also boost the e-commerce sector as more people who are willing to buy online will now have an easy way to pay with. E-commerce platforms just need to get an API from these mobile money operators and incorporate it into their platforms to start receiving mobile money payments.

It will also help to reduce online fraud, as every mobile money number will be registered with the users’ credentials. 

So in terms of payment, Mobile Money will be the main source of payment in e-commerce in 10 years' time when the service most have been fully accepted by everyone. And it is going to influence more people to shop online since it will be easier for them to pay for the goods and services they are buying.


  The impact of Mobile Money Payment on the online shopping experience: 

Mobile Money payments will have a positive impact on the online shopping experience. Generally, the human is always seeking for ways to make life easier, with less stressful solutions to every complex problem they face. And Mobile Money happens to be one of such solutions to solve the complex problem of cashless payment. It doesn’t only solve the problem of cashless payment but also eases peer-to-peer money transfer between two users irrespective of their location.

Since its invention, Mobile Money payments has been a big booster to the E-commerce sector as it facilitates payment for goods and services. The system is more secured, fast, and reliable, thereby making it gain more ground amongst mobile users.

Its numerous advantages like coupons, Mobile money transfers, utility bill payment, electronic ticketing, and boarding passes, digital content purchase and delivery, contactless payments, in-app payments, mobile banking, location-based services, and loyalty cards, etc will motivate many people to adopt the system as others have been doing over the years since its existence.

In the years to come like in 10 years from now, Mobile money will be the major payment method of payment on all E-commerce platforms, as even major banks are now adopting the service. It will increase E-commerce revenue, as almost everyone with a mobile phone will be connected to the service, which is going to ease payment of goods and services.


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While 96% of American consumers have made an online purchase within their lifetime, 80% of them made a purchase within the last month. This shows that eCommerce is booming, and more companies are joining the bandwagon. Big fish eCommerce companies like Amazon have thrived by creating their business around fast product delivery schedules and remarkable customer service. 
 

Other great examples are brands in the Fast Fashion industry, such as H&M and Zara, which have been a force to reckon with. If you own a small business, it would be easier to join the eCommerce industry than to ignore it. Other than offering you a competitive edge in your industry, it brings your business closer to the customer while also increasing your customer base. 

However, it is one thing to venture into eCommerce, and another to actually thrive at it. Success in the eCommerce world is reserved for businesses that can keep up with current trends as well as offer customer stellar products and services.

Here are a few trends you should be aware of:

Businesses Will Offer Subscription Services

Although it is still a novelty for most eCommerce businesses, the subscription-based business has turned out to be quite beneficial to them and customers. From the customer’s perspective, using a subscription service promises regular product and service delivery with an always-as-expected experience throughout their time with your business. Also, they can enjoy some convenience, personalization, and saving opportunities. 

As for your business, subscription-based service will offer massive benefits as long as you can consistently offer value. It can save your business resources, money, and even time. You can enjoy an improved forecasting experience leading to better inventory management, streamline transactions through schedules purchases, and even build customer loyalty through repeat customers. For a successful venture into subscription-based eCommerce, you should:

  • Invest in the right invoicing and accounting software to improve how you handle transactions - find out more on Taggun.io website
  • Set up a replenishment service to deliver services to your customers regularly
  • Set up an access service to allow customers to pay for access to your services
  • Set up a curation service to help with personalizing customer orders.

Social Commerce Will Become Bigger

The process of purchasing straight from social media platforms- social commerce- has been gaining traction in recent years. It will become even bigger in 2020. Among the leaders in social commerce is Instagram with their Instagram shopping and Checkout. While Instagram shopping directs consumers to the website of the eCommerce business, Checkout allows consumers to complete the entire process within the app. 

Social commerce is blurring the line between social media and eCommerce, and learning how to interact with your audience on social media is essential. You need to understand the platforms your target consumer will be on, the time they are most likely to make purchases, and how to use the features of the social platforms to improve the chances of sales. While focusing on improving your social media outreach program, it pays to improve the experience that your eCommerce website offers. Some of these platforms will lead customers to your website, and having a seamless experience is essential.

Content Repurposing Will Offer Brands A Competitive Advantage

The modern-day consumer is always looking for content on the products they are interested in. In fact, 82% of consumers will start their purchasing journey online. As long as you have quality content, the chances are that these customers will buy from you. Also, having consistently quality content will give your brand authority in your industry, making you earn the trust of customers.

However, creating quality content in a different format every time isn’t easy. Instead, eCommerce brands have been looking to repurpose their quality content, to offer customers the type of content they desire. For instance, a brand can start with an influencer making a video about a specific product. They can then repurpose the content into an infographic, a blog post, or even a podcast. Ideally, you aren’t copying the original content, just using it as a blueprint for other content formats.

Voice Search Is The New Normal

By 2017, about 35.6 million Americans were using voice-activated devices, according to eMarketer. The use of voice-assistant-based devices has been growing over the years, and 2020 will also see an increase in the number of users as well. Amazon’s Echo, Apple’s Homepod, and Google’s Home have been among the pioneers in the voice search industry. 

source 

With more customers using voice search to search for content online and make purchases, it has left eCommerce companies with no option than embracing voice-savvy customer experiences. The best way to join the smart home assistant market is by launching an Alexa Skill. Feel free to optimize your services accordingly to tap into this growing customer base.

Conclusion

Embracing the trends above is bound to open your business up to a diverse customer base. At the same time, it will give you a competitive advantage as you offer a more convenient experience for customers. Focus on these trends to grow with the rest of the eCommerce industry.


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As a pharmacist, it is amazing how little of your job revolves around the actual medication itself. You cannot just bury yourself in your dispensary and hope the rest of the business goes well; you need to step up to the plate and be a well informed business person as well.

And that means understanding why shoppers act in the way they do. Shoppers’ psychology can be difficult to get the hang of, at least at first. You need to understand what makes shoppers want to come into your pharmacy.

You need to understand how they respond to different product placement and buying cues. Even the color on the walls can influence how long they stay in the pharmacy and how much money they are willing to spend.

Red, fiery colors, for example, boost energy and might make them restless. People are less likely to spend extra time searching the shelves if they feel restless. Red might be associated with danger and so could be a problematic color for your dispensary wall.

Calm, serene colors allow people to feel at ease and so are a much better color for your dispensary. In fact, lots of businesses nowadays are forsaking aggressive colors in favor of calmer ones, for this very reason. Even Groupon, a discount website, utilizes green to make its shoppers feel more at ease and improve their overall online shopping experience. But understanding shopper psychology is about so much more than just color and product placement.

It is about offering your clients a blend of convenience and value as well. You cannot usually undercut the big stores. Imagine trying to match cosmetics prices or a special. But then, you don’t always need to.

You have a huge advantage over the big branded stores in that you can provide personalized service and convenience. Say, for example, a client needs some cough medicine. She could get it at one of the big brand outlets, but she doesn’t have time to leave her desk.

You, on the other hand, can make sure that the medicine is run over there quickly and easily. Will shoppers be willing to pay for this added convenience? It is a safe bet that many will.

But, why bet about it at all? Why don’t you go through the infographic about shoppers’ psychology below and get the inside track for yourself.

 Source: 16best.com
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Mortal enemies face off in combat to the death – and only one can survive.

That’s the popular narrative for the struggle between online and offline commerce. Yet the truth is more complicated. Since each has its advantages, shopping.fm collected the crucial information.

These facts and more can guide you to power your sales across either – or both – channels.

Know your customer

Too many retailers ignore this rule – whether they sell online or in a physical store. Consequently, the consumer’s experience fails to lead them to a gratifying purchase.

First, while it may be surprising, younger shoppers (18-24 and 25-34 demographics) prefer a “tactile” shopping experience. They like to see the item in person, touch it, and where applicable, try it on. Two-thirds of these shoppers seek the chance to “try out” what they will buy – an obvious advantage for offline stores to exploit.

Yet two-thirds of Millennials also say they would rather shop online. So the savvy retailer finds ways to maximize this important demographic’s preferences.

First-hand vs. research

The internet opens the door to vast amounts of consumer information – reviews, product descriptions, and videos. Fifty-four percent of people say they prefer online shopping because they can compare products and prices.

Even so, as noted above, many customers like to know exactly what they are buying. This first-hand experience is the reason given by 56% of those who make purchases at brick-and-mortar stores.

Yet, the two options aren’t exclusive. More than half of those buying appliances or electronics in-store researched their choices online.

Omnichannel fusion

Retailers are learning the value of meeting consumer expectations. Half of all American retailers offer an omnichannel experience. Consumer electronics, media products, and home improvement (among other sectors) lead the way in meeting consumer demand across various channels.

So, you can view the online-offline comparison as a battle if you like. However, smart retailers are cheering both to victory. 
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With the increase in fake products around town. Buying a grand new phone from Jumia cameroon (jumia.cm) is a good decision to make. Jumia, the largest ecommerce retailer in Africa, had been in   Cameroon for some time now. That only means one thing, Cameroonians can now order phones online and have them delivered to their doorsteps. Most of the phones on Jumia are already unlocked, thus reducing the stress in visiting a phone repairer to get an unlock code. 

The way Jumia works isn’t different from e-commerce giants like Amazon and EBay. You pick up your phone or any other Internet enabled device, search Jumia on Google, start shopping, checkout, have the items delivered. But it gets better. For selected items, you can even pay on delivery, and most deliveries are made within three to seven business days.
Returns are also allowed. If the delivered item isn’t what you wanted, you can return it. Return policies differ depending on the item in question. But in most cases, you can return items up to 30 days after the purchase date. 

Looking For A New phone? Jumia Cameroon Has Something For Everyone

Mobile phones like Nexus,XIAOMI,htc,Techno,Hotwav,Alcatel,Motorola,Sony,Nokia,Wiko are some phones that cannot be found easily in our local shops. Jumia is the store house for all the top and latest mobile phones types in the market.
Yet, that’s just the tip of the iceberg. The following are five other reasons you should buy your next phone on Jumia Cameroon;

1.    It’s convenient
Convinient to shop on Jumia Cameroon




There are two ways to look at this. First, online shopping allows you to buy items at any time of day, any day of the week. You don’t have to wait for daytime to do your shopping. Even if it’s the middle of the night on a Sunday, you can access Jumia, buy the device of your choice and have it shipped to your doorstep.
Secondly, you can shop in minutes rather than hours. One of the difficulties with offline shopping is that you’re required to physically drive to the store. This can take a lot of your time. With Jumia, you just need the Internet and within minutes, you’ll be done!

2.    Better prices
Better prices for phones on Jumia

Did you know that one reason prices at the local store are so pricey is because of the multiple middlemen products go through before reaching the shop? By the time the product reaches the store from the manufacturer, it might have passed through more than 5 middlemen, each of whom wants a pay for their services. That’s why a phone that should cost $300 often costs $400 at the store.
Jumia and other ecommerce platforms work differently. Most phones on Jumia Cameroon come directly from the manufacturer. By cutting out the middlemen, prices are guaranteed to be lower. 

3.    Endless promos and discounts 
Jumia promos codes and discounts Cameroon

Jumia is also the perfect place to buy your next phone because the place always has a promo running. It doesn’t matter the time of the year, they always have discounts on offer for every purchase made. For instance, when you first install the Jumia app, you’ll get a small discount on your first purchase. Then, there also seasonal offers such as Easter sales, End of year sales, holiday sales, and many others.
In fact, if you time your purchase right, you might get up to 30% or more off. That’s about $90 for a $300 purchase. 

4.    Enjoy the variety 

Variety of Phones on Jumia
With thousands of products on sale at any given time, shopping on Jumia means you’ll never miss out on you ideal phone. We are all ultra choosey when it comes to tech gadgets. Even colors matter. If you’re buying an iPhone 6, you may want the gold one not the white. Someone else may want to the 64GB version and not the 128GB version.
When buying at your local store, you may be forced to compromise after discovering that your gold colored version isn’t in stock. But on Jumia, there is no compromising because they have all products in all their styles and varieties. This is why i call jumia  Cameroon number one , what about you?

5.    Buy original 

Buy Original Phones on Jumia Cameroon Online

Lastly, when buying on Jumia Cameroon, you’re guaranteed original products. We’ve all heard of stories where you go to the local store to buy a phone and a few days later discover that it’s a clone. This is very common with high-end Samsung and Sony devices. You buy the Samsung Galaxy note three for hundreds of dollars and a few weeks later realize that it’s not the original version of the phone. But you can’t return it because local stores don’t accept returns.
All products on Jumia Cameroon are sourced directly from manufacturers . Jumia sell products directly from Samsung,Techno,MTN,Orange Cameroon,Apple,Itel and other top companies in the mobile phone industry. Just another reason to get your new phone on jumia. New  on Jumia means new with no strings attached, hence the place to get original mobile phones in Cameroon.


They are original. But if you’re in doubt, you can always return the item free of charge.
For these reasons, if you need a new phone, Jumia is your best bet. It promises the best products, the best products, and a variety that’s hard to beat.


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Jumia mobile week is one of the biggest shopping days  for mobile phones and tbalets in  Cameroon and Africa.  Mobile week is a week for  mobile phone promotion  brought to you by Jumia Group and its partners. Jumia is the the number one online mall in Africa.


https://goo.gl/zaKfYA

Jumia mobile week is the period for you to get mobile phones at the cheapest rates , thanks to discounts ,vouchers and coupons made specially for this week.

Because phones today can be used like computers, Jumia will make computers, tablets and mobile phones available for the mobile week promotion. Those with Mobile Apps will  get the latest deals during Appy hours.

DOWNLOAD JUMIA MOBILE APP


What are the some Mobile phone brands that will be available during the mobile week?  

Jumia is the one stop shop for mobile phones and accessories. The following mobile phones can be purchased on Jumia during the mobile week;

Apple Smartphones , Samsung Mobile phones,  Wiko phones, Techno phones, Microsost Nokia Lumia  Smart phone,  X-tigi mobile phones, Infinix mobile Phones, Innjoo  Smart phones, Asus mobile devices, Huawei phones, Itel mobile phones, MTN smart Phones, HTC smart phones, Alcatel mobile phones, Sony latest mobile phones, Lenovo phones,  Orange Smart phones and more.
You can get this by checking the Mobile phone collection here

  It is not all About Mobile Phones Only, Let ''style the phone''



Anything you want  to buy related to  mobile phones will be available at discounted prices during the mobile week.  Mobile accessories and add-ons like screen protectors, selfie sticks, wireless head phones, power banks, phone cases and what you can think of.

                    The plus to Mobile Week
 Tablets and Computers are available for shopping at excellent discount too.

During these period clients get flash sales with exclusive discounts and vouchers. Jumia mobile week runs from 24th of April to 30th of April. It is time to make April fool real in Jumia by making use of mobile week deals.  If you like getting promo sales on Jumia, then this is the right time to get deals on Mobile phones and tablets.

    What is involved during Mobile Week?
In short, cheap mobile Phones of all brands are available during this period.
100+  new  deals every night from top mobile phone suppliers. Flash sales every day, 24 hours delivery and more.
    For more information click here

      Who are those to benefit from Mobile Week Africa ?
If you are based in Egypt, Morocco .Ivory coast , Ghana ,  Cameroon, and Kenya then make sure you visit jumia and get that sleek phone you have been dreaming of now.  Any person looking to buy a Mobile phone , tablet or mobile related gadget.  
                              Mobile week on Jumia Cameroon
 I started by Checking what we got home on Jumia Cameroon. Jumia Cameroon will bring to your top mobile phone brands  at the cheapest rates. Mobile phones will be available for 10 000 FCFA ,Vouchers are equally available to make your shopping week rock. Let’s get to the mobile week offers.
i.                   Early access from 11:30 pm
ii.                 up to 30%  cash back  when you purchase a mobile phone or tablet.
iii.              Appy hour fom 9:15-10:15 a.m and 5:15-6:15 for those who have downloaded and install Jumia shopping App.
iv.              Free data when you purchase with mobile money. This offer is equally available onJumia Ghana

Jumia Mobile week Nigeria: 6000 Naira Voucher available.
We made s atop on Jumia Nigeria. Oh yes it ir really hot on jumia.com.ng.  
What  are we talking about here?
i.                   100+ new deals every midnight,.
ii.                 24 hours delivery,
iii.              Free MTN SIM.
iv.              DATA bonus to MTN Nigeria subscribers and
v.                  6000 Naira cash back for orders over 20 000 Naira. E

 What about Mobile week on Jumia Kenya?
JUMIA Kenya got something special too. During the periods 9:15am to 10:15am and 1:15pm to 2:15pm  best deals will be sent on the mobile App.

             Don’t have   the Jumia Shopping App? Download it here
Cash back available up to 2500kenya shillings.

Mobile Week on Jumia Ivory Coast   (Cote D’ivoire)
It is equally a mobile moment on Jumia cote D’Ivoire. What are we talking about here? Common guys!!
i.                   Mobile data to MTN subscribers( Bonus AGOGO)
ii.                 MTN smart phones at exclusive discounts.
iii.              9000 FCFA voucher for purchases worth 30 000 CFA and above. Voucher is applied  if you buy a mobile phone or a tablet.
iv.              Those with Jumia Mobile APP  will get the best deals  on their mobile phones  between 12:15 -13:15 and 16:15-17:15 Ivorien time (Apply Hours is the Jumia term to describe this).
It is the same show on Jumia Ghana, Morocco and Egypt with data promos, mobile phone discounts and more.

 How To Benefit From Mobile Week Promos On JUMIA
not Between the just. It is simple to benefit. Visit Jumia in your country. Select any mobile phone of your choice and proceed to Check out. Below are Links to some Mobile Week Pages on jumia.com

Jumia Nigeria: Race for Best Mobile Deals in Nigeria


Jumia Cameroon: The Biggest Mobile Sale Ever 
Jumia Cote D'Ivoire: Une semaine de folie avec 5 marques de référence pour un marathon en ligne avec Jumia CI 
Jumia Kenya: Biggest Mobile SalesWeek Online in Kenya  
Jumia Ghana: Race for Deal  
Jumia Morocco:  Mobile Week  
Jumia Egypt: Mobile Week



Today we have not just talk about our usual Jumia Cameroon shopping.  Jumia is an African online shopping website.  Nigeria, Cameroon, Kenya, Cote D’Ivoire, Morocco, Nigeria and Kenya are the countries where Jumia operates in Africa at the moment we are writing this post. It’s a privilege to have the number one online shopping site in Africa in these countries.

It is thus the moment t to make use of exclusive deals on Jumia so as to get your desired phones, tablet and computers ate give away rates.  April 24th-30th is the week. Don’t miss it out.
Please share this post with your friends. It can help them get the phone they had been dreaming off. Remember, sharing is caring. Are you ready for mobile week on Jumia ?
                                             Start Shopping here
Mobile week is possible thanks to companies like MTN, Samsung, Motorola, Eazy Pay Ghana, Techno, Infinix, ECOBANK, Huawei, Intex ,Techno and others interested in promoting online shopping in Africa.  
 Your comment Below!! Happy shopping.
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